In a strategic move to expand mobile service accessibility and financial inclusion, Pebuu has partnered with Lyca Mobile to deepen the penetration of mobile services in Uganda. This collaboration is set to revolutionize the telecom and financial landscape by leveraging Pebuu’s robust digital and agent banking network alongside Lyca Mobile’s competitive mobile solutions.
With a growing demand for affordable and reliable mobile services, this partnership aims to bridge the digital divide by providing seamless mobile connectivity across Uganda, particularly in underserved and remote areas. Lyca Mobile, renowned for its cost-effective international calling and data packages, will benefit from Pebuu’s extensive distribution network to expand its reach to a wider customer base.
Pebuu, a leader in financial technology and agent banking, will integrate Lyca Mobile’s services into its existing ecosystem, ensuring that millions of users can purchase SIM cards, recharge airtime, and access mobile money services through Pebuu’s established network of agents and merchants.
The partnership leverages Pebuu’s last-mile agent network, enabling seamless onboarding and activation of Lyca Mobile customers. Agents will not only facilitate SIM registration and top-ups but also offer embedded financial services, including mobile banking and transaction solutions. This holistic approach ensures that customers can access both telecom and financial services in one location, enhancing convenience and user experience.
Mobile money services have become an integral part of Uganda’s economy, and this partnership aligns with the national drive towards a cash-lite economy. By incorporating mobile payments, deposits, and withdrawals into agent locations, the collaboration ensures that customers benefit from a streamlined and secure mobile financial ecosystem.
Furthermore, with increased smartphone penetration and digital adoption, the partnership will explore opportunities for bundled service offerings, including data and mobile money packages tailored to different consumer segments.
The collaboration between Pebuu and Lyca Mobile is expected to have a significant socio-economic impact by creating more business opportunities for local agents and merchants, boosting digital literacy, and empowering communities with enhanced communication and financial services.
The partnership is also a step forward in accelerating digital transformation, driving innovation, and fostering financial inclusion for Uganda’s unbanked and underbanked populations. By offering cost-effective mobile solutions and integrating digital payments, the initiative will contribute to economic growth, job creation, and improved access to essential services.
As the partnership unfolds, both companies remain committed to continuous innovation and service enhancement. Future developments may include the introduction of smartphone financing programs, data-driven insights for customer engagement, and expansion into regional markets.
Pebuu and Lyca Mobile’s strategic alliance is set to reshape Uganda’s mobile and digital financial landscape, ensuring that millions of people have access to affordable, reliable, and inclusive telecom and financial services. This bold step towards increased penetration of mobile services underscores the shared vision of connectivity, convenience, and financial empowerment for all Ugandans.
